Real-Time Website Inquiry App with Odoo CRM Integration

In today’s fast-paced business environment, speed of response can determine whether you win or lose a client. At Tech4LYF, we developed an innovative mobile application that captures website inquiries in real-time, sends instant push notifications to our team, and automatically creates leads in Odoo CRM.

Here’s how this solution transformed our sales workflow.

The Problem: Delays in Website Inquiry Follow-Ups

Previously, contact form submissions were delivered by email, often leading to delayed responses. Challenges included:

• Slow follow-ups, causing lost opportunities.

• Manual entry into Odoo CRM, introducing errors.

• No centralized way to track inquiries and response times.

The Solution: Real-Time Notifications + Automated Odoo Integration

We created a mobile application that:

• Captures contact form submissions instantly.

• Sends push notifications to our sales team’s mobile devices.

• Displays detailed contact information within the app.

• Creates new leads in Odoo CRM automatically with complete details.

How It Works

1. Website Form Submission
   Our website contact form connects to a Node.js API, which forwards data instantly.

2. Backend Processing and Notification
   The backend uses Firebase Cloud Messaging (FCM) to send push notifications to our app while storing the data in MongoDB.

3. Odoo Lead Creation
   A webhook communicates with the Odoo REST API, generating a new lead with pre-filled details.

4. Mobile App Dashboard
   Our Flutter-based app presents a timeline of website inquiries, where leads can be marked, qualified, or followed up directly.

Key Benefits

• Faster response times, often within minutes.

• Accurate, error-free lead creation in Odoo.

• Centralized tracking of inquiries and team response performance.

• Higher conversion rates due to quick and professional follow-ups.

Tech Stack

• Frontend: Flutter

• Backend: Node.js with Express

• Database: MongoDB

• Notifications: Firebase Cloud Messaging (FCM)

• CRM: Odoo 17 REST API

• Website: WordPress with API-enabled contact form

Impact

Since launching this app:

• Response times have dropped from hours to under 5 minutes.

• Lead data accuracy has improved significantly.

• No inquiries are missed, even outside working hours.

• Conversion rates have increased due to prompt responses.

Conclusion

Our real-time website inquiry app with Odoo integration has revolutionized how we manage leads, enabling faster, more accurate, and professional engagement with prospects. This solution has strengthened our sales process and improved our ability to convert website visitors into satisfied customers.

Interested in automating your lead workflow?
Contact Tech4LYF today to build a custom solution for your business.